北京奥运话语中中华民族身份的多模式话语构建【2025|PDF|Epub|mobi|kindle电子书版本百度云盘下载】

北京奥运话语中中华民族身份的多模式话语构建PDF格式电子书版下载

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Chapter 1 Introduction1

1.1 Contemporary communication1

1.2 Sports and national identity3

1.3 Beijing Olympic Games and Chinese national identity4

1.4 The structure of the thesis5

Chapter 2 Nation,Nationalism and National Identity7

2.1 Identity studies:from essentialism to constructionism8

2.2 Related concepts to national identity10

2.2.1 Different approaches to nation10

2.2.1.1 Nation as a historical development10

2.2.1.2 Nation as an imagined community12

2.2.1.3 Nation as a cognitive category14

2.2.2 State and nation-state18

2.2.3 Nationalism19

2.2.4 Definition of national identity21

2.3 Assumptions about national identity24

2.3.1 National identity as social identity24

2.3.2 National identity as collective identity25

2.3.3 National identity:An interactive construct26

2.3.4 Multi-dimensional representation of national identity27

2.3.5 Multiple empirical referents to national identity29

2.4 The discursive construction of national identity32

2.5 Current researches on Chinese national identity36

2.6 Towards multimodai discursive construction of national identity37

Chapter 3 Multimodality Research:A New Frontier for Multi-semiotic Meaning Making38

3.1 Studies of semiotic meaning-making mechanism38

3.1.1 Founding fathers of semiotics revisited39

3.1.1.1 Saussure's linguicentric semiology39

3.1.1.2 Peirce's semiotics:logic-oriented theory about signs41

3.1.2 Social semiotics44

3.1.2.1 Social interpretation of meaning45

3.1.2.2 Multiplicity of meaning-making resources46

3.1.2.3 Social theory of signs47

3.1.2.4 Semiosis and the social50

3.1.3 Summary52

3.2 Critical discourse analysis:discourse as social practice54

3.2.1 Fairclough:The distinction between Discourse(s)and discourse(s)54

3.2.2 Wodak:discourse as a macro-topic concept and a particular occurrence57

3.2.3 Van Dijk:a multidisciplinary notion of discourse57

3.2.4 Kress and Van Leeuwen:discourse as the semiosic plane in semiosis59

3.2.5 Summary63

3.3 Critical social semiotics64

3.3.1 Multimodal theory of communication65

3.3.2 Modes and media66

3.3.3 Multimodal text67

3.3.4 Multiple articulation of meaning69

3.3.5 Reflections on Kress and Van Leeuwen's multimodal theory70

Chapter 4 Proposed Frameworks for Multimodal Discourse Analysis73

4.1 Multimodal realization of discourse73

4.1.1 Mode identification75

4.1.2 Mode involvement78

4.1.3 Mode interaction79

4.1.4 Strategy and multimodal discourse as social practice81

4.2 A three-stage meaning-making model83

4.2.1 Cultivation83

4.2.2 Realization87

4.2.3 Distribution87

4.2.4 Relationship between the three stages88

Chapter 5 Multimodal Discursive Construction of Chinese National Identity91

5.1 A plethora of multi-semiotic resources as data91

5.2 Multimodal realization of Chinese national identity94

5.2.1 Modes,sub-modes and media deployed97

5.2.1.1 Language97

5.2.1.2 Sub-modes of language140

5.2.1.3 Image144

5.2.1.4 Music170

5.2.1.5 Dress171

5.2.1.6 Color172

5.2.1.7 Number178

5.2.1.8 Media180

5.2.2 Mode involvement183

5.2.3 Intersemiosis184

5.2.3.1 The bidding logo and its caption185

5.2.3.2 Intersemiosis in people's signatures186

5.2.3.3 A middle school student's paper cranes and verbal hope186

5.2.3.4 Overseas Chinese's Wish Cup and open letter188

5.2.3.5 Overseas Chinese displaying"Olympic Dragon" Scroll190

5.2.3.6 Interaction between semiotic modes in presentation192

5.2.3.7 Fuwa:A kaleidoscope of the Chinese culture194

5.2.4 Strategy195

5.2.5 Summary197

5.3 The Beijing Olympic emblem:An illustration of three-stage multimodal meaning making197

5.3.1 Cultivation:digging Chinese culture198

5.3.1.1 Design expectation:China aiming to be unique198

5.3.1.2 Combining Chinese civilization with Olympic philosophy in the design202

5.3.1.3 The design-modifying:A Chinese culture learning process207

5.3.2 Realization:A witness of the Chinese nation's commitment211

5.3.2.1 The visual image of the emblem:a multimodal construct211

5.3.2.2 Multimodal realization of the emblem seal213

5.3.2.3 Unveiling:an aggregate of signs215

5.3.3 Distribution:meaning enhanced and enriched217

5.3.3.1 Rogge giving approval in a Chinese way217

5.3.3.2 International Comments218

5.3.3.3 Chinese official interpretation222

5.3.3.4 Chinese experts'evaluations224

5.3.3.5 Other Chinese people's understanding228

5.3.3.6 Summary229

5.3.4 Chinese Seal-Dancing Beijing and Chinese national identity230

5.4 Discussion233

5.4.1 Chinese national identity as a multimodal discursive construct234

5.4.2 Multi-dimensional representation of Chinese national identity235

5.4.3 Multiple empirical referents to Chinese national identity237

Chapter 6 Conclusion240

Bibliography245

Appendix:Data source264