图书介绍

当代国际商务英语阅读【2025|PDF|Epub|mobi|kindle电子书版本百度云盘下载】

孟广君，苗颖主编；翁凤翔总主编；杨秀英，邱小林副主编著
出版社：上海：上海交通大学出版社
ISBN：9787313045874
出版时间：2007
标注页数：363页
文件大小：17MB
文件页数：374页
主题词：国际贸易－英语－阅读教学－高等学校－教材

PDF下载

点此进入-本书在线PDF格式电子书下载【推荐-云解压-方便快捷】直接下载PDF格式图书。移动端-PC端通用
种子下载[BT下载速度快]温馨提示：（请使用BT下载软件FDM进行下载）软件下载地址页直链下载[便捷但速度慢] [在线试读本书] [在线获取解压码]

点击复制MD5值：c4f910f03324ea4dcba433afc5bf56d1

下载说明

当代国际商务英语阅读PDF格式电子书版下载

下载的文件为RAR压缩包。需要使用解压软件进行解压得到PDF格式图书。

点击复制85GB完整离线版磁力链接到迅雷FDM等BT下载工具进行下载详情点击-查看共享计划

建议使用BT下载工具Free Download Manager进行下载,简称FDM(免费,没有广告,支持多平台）。本站资源全部打包为BT种子。所以需要使用专业的BT下载软件进行下载。如BitComet qBittorrent uTorrent等BT下载工具。迅雷目前由于本站不是热门资源。不推荐使用！后期资源热门了。安装了迅雷也可以迅雷进行下载！

（文件页数要大于标注页数，上中下等多册电子书除外）

注意：本站所有压缩包均有解压码： 点击下载压缩包解压工具

图书目录

Background Knowledge1

Chapter 1　General View of International Business1

1.1　WTO4

1.2　Globalization12

Chapter 2　International Business Law22

Background Knowledge22

2.1 Elements of International Contract25

2.2　International Trade Regulation34

Background Knowledge44

Chapter 3　Economic Integration44

3.1 The European Union48

3.2　North American Free Trade Agreement(NAFTA)56

Chapter 4　International Trade67

Background Knowledge67

4.1　International Commercial Terms70

4.2　Service in International Trade76

Background Knowledge88

Chapter 5　International Logistics88

5.1　International Supply Chain91

5.2　Warehouse and Inventory Control103

Chapter 6　International Payments111

Background Knowledge111

6.1　Letter of Credit116

6.2　Collection128

Chapter 7　International Finance137

Background Knowledge137

7.1　Foreign Exchange and Its Transactions140

7.2 Securities and Stocks149

Chapter 8 International Marketing160

Background Knowledge160

8.1 Marketing Research162

8.2 Product Policy—What Is Product Planning？174

Background Knowledge189

Chapter 9 International Accounting and Taxation189

9.1 Accounting Standardization190

9.2 International Taxation197

Chapter 10 International Human Resource Management205

Background Knowledge205

10.1 Managing Managers209

10.2 International Labor Relations223

Chapter 11 Foreign Direct Investment231

Background Knowledge231

11.1 Foreign Direct Investment233

11.2 Costs and Benefits of FDI to the Nation-State244

Chapter 12 International Business Environment256

Background Knowledge256

12.1 The Technological and Competitive Environment259

12.2 The Global Social and Economic Environment268

Background Knowledge281

Chapter 13 Culture and International Business281

13.1 Elements of Culture283

13.2 Cultural Differences in International Business293

Chapter 14 E-commerce303

Background Knowledge303

14.1 What is E-commerce？304

14.2　On-line Auction Business311

Chapter 15　International Business Organizations320

Background Knowledge320

15.1　International Chamber of Commerce321

15.2　International Standard Organization331

Chapter 16　China's International Business345

Background Knowledge345

16.1 China's Conditions in International Business346

16.2　The Prospect of China's International Business352

Key to Exercises362